
Fall Out Boy is originally from suburban Chicago and was nominated for a Grammy Award for Best New Artist in 2006. They will perform at Soldier Field after Chicago runners finish their portion of the worldwide event.
The Nike+ Human Race is aiming to bring together the power of sport and music to inspire and connect runners from every corner of the planet. Races will take place in 25 cities across the world, including LA, New York, London, Madrid, Paris, Istanbul, Melbourne, Shanghai, São Paulo and Vancouver among others. Participants will experience performances by some of today's top artists in each of the 25 cities after the event. Los Angeles will end their race with a Kanye West concert, London will be entertained by Moby, and Parisian runners will cool down to R&B songstress Kelly Rowland.
In an attempt to make it a truly global race, Nike has opened up the option for individuals away from the 25 selected race cities to run the 10K on August 31 while wearing a Nike SportBand or iPod and sync their results online.
The event will sponsor three causes: the Lance Armstrong Foundation – uniting people in the fight against cancer; WWF – the global conservation organization addressing the causes and impacts of climate change; and the UN refugee agency's ninemillion.org campaign – bringing sport and education to refugee youth. Nike hopes to donate at least $3 million to these charities through givebacks from registration fees, a percentage of Nike+ Human Race t-shirt sales, and a donation of $1 million from Nike. There is also an online pledge tool where individual runners can donate to the cause of their choice and invite others to contribute on their behalf.
Cyclist Lance Armstrong, six-time marathon winner and current NY Marathon Champion Paula Radcliffe, middle-distance runner Kara Goucher, and marathoner Meb Keflezighi have already signed up.
For more information, visit www.nikeplus.com.
No comments:
Post a Comment